Thanks to Read/Write/Web for pointing me to this article in the Wall Street Journal on revenue from Apple’s iPhone App Store. Wanted to quickly point it out to readers as a clear illustration of someone monetizing mobile today. Too often in conversations of mobile marketing there is a reliance on future opportunity, as though we’re all talking about mobile in order to make money from it sometime when the primary use for such a thing is to buy the latest flying car model. It’s important to note that those who create compelling mobile content for Apple’s App Store are making money today. According to the Wall Street Journal, Apple has made about $1 million per day since the App Store launched, 70% of which goes to developers.

Flying car image copyright HowStuffWorks.